WordPress websites by Wayne’s Web World
Most of the websites we build at Wayne’s Web World run on WordPress, the world’s most popular content management system. It powers over 40% of all websites on the internet, from small local businesses to major news sites and global brands. This article explains what a content management system is, why we choose WordPress, and what it means for you as a business owner.
First of all, what is a CMS?
A CMS, or content management system, is software that lets you add, edit and manage the content on your website without writing code. Instead of asking a developer every time you want to change a price, add a photo or publish an announcement, you log in, make the change in an editor that looks a lot like a word processor, and click Update.
Behind the scenes, the CMS takes care of the technical parts: storing your content, applying your design, creating menus, generating a sitemap for Google and much more. That means less technical people can manage a website easily, without a coding background.
You are in charge of your own website
This is the biggest benefit for most of our clients. With a WordPress website you can:
- Update text, prices and opening hours whenever you need to
- Upload photos of your latest work, products or team
- Publish news, specials and blog posts
- Add new pages as your business grows
- Manage contact form enquiries
All without spending large sums of money having a website technician do it for you. If you would rather we look after the changes, that is fine too. We can do it for a moderate fee.
Why we build with WordPress
It is open source
WordPress is an open-source project, built and maintained by a worldwide community of developers. That means there is no licence fee to use it, and you are free to use it for anything from a recipe blog to a large company website. It also means you are not locked in to one company. Your website can be moved to another host or developer if you ever need to.
It grows with your business
Thousands of plugins add features such as booking systems, online shops, galleries, membership areas and event calendars. A site that starts as a few pages can become an online store later without starting again. We also write our own custom plugins when a client needs something specific.
It is good for SEO
WordPress produces clean, well-structured pages that search engines understand. Combined with a good SEO plugin, it makes it easy to set page titles, descriptions, headings and sitemaps, and to keep your content fresh. Fresh, useful content matters more than ever, as we explain in Google’s Helpful Content Update: What It Means for Local Web Design.
It works on every device
Modern WordPress themes and page builders such as Elementor create responsive websites that adjust automatically to phones, tablets and desktop screens.
It has a huge support community
Because so many people use WordPress, help, tutorials and developers are easy to find. Problems are found and fixed quickly.
Keeping a WordPress website healthy
Like a car, a WordPress website needs regular servicing. The core software, theme and plugins receive updates to fix bugs, add features and patch security issues. We recommend checking for updates at least once a week. Our hosting plans also include nightly backups, kept for 7 days, so if something goes wrong your site can be restored. See Why Cybersecurity Must Be Part of Your Web Design Strategy for more on keeping your site safe.
WordPress vs website builders
Drag-and-drop website builders can be quick to start with, but they usually come with monthly fees, limited control over SEO, and no easy way to move your site elsewhere. With WordPress you own your website and your content. Read Why Cheap Websites Cost You More for the common problems with cheap, rushed builds.
Our WordPress website packages
- Basic website – from $900. A simple web presence, ideal if you do not need to make regular updates.
- Advanced website – from $1,900. Our most popular package. Up to 10 pages built on WordPress so you can update it yourself.
- Premium website – from $3,300. Everything in Advanced plus an online shop.
All websites include 12 months of free domain name registration. See our prices page for full details.
Conclusion
We add our own unique touch, blend it with your ideas and bring them to life. We put a lot of time and effort into every website we build. It is not about using free code. It is about gathering the most useful information and putting it into a structure that works for your customers. Unlike larger web companies, we would rather stay small and personal.
If you would like a WordPress website you can manage yourself, get a quote and tell us about your business.
Kind regards,
Wayne
Wayne’s Web World